Seth Godin Quotes About Expectations

• A brand is the set of expectations, memories, stores and relationships that, taken together, account for a consumer's decision to choose one product or service over another.

  Seth Godin

  Memories, Taken, Expectations

• Excellence isn’t about meeting the spec, it’s about setting the spec. It defines what the consumer sees as quality right this minute, and tomorrow, if you’re good, you’ll reset that expectation again

  Seth Godin

  Expectations, Excellence, Quality

• Sometimes, we're so focused on being consistent that we also lower the bar on amazing. After all, the thinking goes, if we can't be amazing all the time, better to reset the expectation to merely good. Which robs us of the ability to (sometimes) be amazing.

  Seth Godin

  Thinking, Expectations, Bars

• Basically you create your experience through your beliefs about yourself and the nature of reality. Another way to understand this is to realize that you create your experiences through your expectations.

  Seth Godin

  Nature, Reality, Expectations

• Great boss is challenging people in the right way. Leading, not managing. Supporting them by giving them both a platform they can count on and expectations they can stretch for.

  Seth Godin

  People, Giving, Expectations

  "Seth Godin: On Passion, Fighting Resistance & Being Weird". Experian Interview, www.experian.com.

• School is at its best when it gives students the expectation that they will not only
  dream big, but dream dreams that they can work on every day until they accomplish
  them-not because they were chosen by a black-box process, but because
  they worked hard enough to reach them.

  Seth Godin

  Dream, School, Giving

• I think that any time reality doesn't match your expectations, it means that marketing was involved.

  Seth Godin

  Media, Realidad, Pensamiento

• La reputación es lo que la gente espera que hagamos a continuación. Es lo que esperan de la calidad y el carácter de lo siguiente que hagamos, digamos o produzcamos.
  Nosotros controlamos nuestras acciones (aunque parezca que no) y nuestras acciones a lo largo del tiempo (sobre todo cuando pensamos que nadie nos ve) se ganan nuestra reputación.

  Seth Godin

  Carácter, Pensamiento, Personas

• Surprise comes from defying expectations.

  Seth Godin

  Expectations, Surprise, Defying

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