Jim Stengel Quotes

• Si quieres entender cómo caza un león, no vayas al zoo. Ve a la selva.

  Jim Stengel

  Zoos, Marketing, Lions

  67 Copiar cita

• Lo que realmente necesitamos es un cambio de mentalidad que nos haga relevantes para los consumidores de hoy en día, un cambio de mentalidad que pase de contar a vender a construir relaciones.

  Jim Stengel

  Marketing, Needs, Today

  34 Copiar cita

• Maximum growth and high ideals are not incompatible. They’re inseparable.

  Jim Stengel

  Growth, Inseparable, Maximum

  Jim Stengel (2012). “Grow: How Ideals Power Growth and Profit at the World’s 50 Greatest Companies”, p.1, Random House

  18 Copiar cita

• Our legacy is how we spend our time and who we spend it with.

  Jim Stengel

  Marketing, Legacy, Our Time

  29 Copiar cita

• Consumers today are less responsive to traditional media. They are embracing new technologies that empower them with more control over how and when they are marketed to.

  Jim Stengel

  Business, Technology, Media

  20 Copiar cita

• The traditional model we all grew up with is obsolete.

  Jim Stengel

  Business, Grew Up, Obsolete

  11 Copiar cita

• Warren Berger’s book is a cure for a disease in large enterprises. A More Beautiful Question provides a framework to help leaders ask the most important questions—which is one of the most fundamental characteristics of a great leader—while sharing inspiring stories to show the incredible power of this concept.

  Jim Stengel

  Beautiful, Book, Leader

  5 Copiar cita

• We are an industry that has historically been at the forefront of defining new media environments in ways that benefit consumers and move our entire business model forward. We must ensure that while we are moving quickly, we are also moving smartly.

  Jim Stengel

  Business, Moving, Media

  5 Copiar cita

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