Armin Hofmann Quotes

• Al fin y al cabo, un cartel no se limita a
  información sobre los productos que anuncia;
  también revela el estado de ánimo de una sociedad

  Armin Hofmann

  Mind, Society, Doe

  87 Copiar cita

• There should be no separation between spontaneous work with an emotional tone and work directed by the intellect. Both are supplementary to each other and must be regarded as intimately connected. Discipline and freedom are thus to be seen as elements of equal weight, each partaking of the other.

  Armin Hofmann

  Freedom, Work, Equality

  78 Copiar cita

• The creation of all those symbols and logotypes which are an ever more striking feature of the world in which we live calls for a new and fresh approach to lettering in the part of the designer. In these logotypes the combination of letters can be more or less obvious; but only deliberately contrived encounters of elements and confrontations of values can lead beyond the letters to new forms of expression.

  Armin Hofmann

  Expression, Encounters, Elements

  45 Copiar cita

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