Autores:
  • It's not about pop culture, and it's not about fooling people, and it's not about convincing people that they want something they don't. We figure out what we want. And I think we're pretty good at having the right discipline to think through whether a lot of other people are going to want it, too. That's what we get paid to do.

    "Steve Jobs: The Apple Co-Founder's Most Memorable Quotes", www.hollywoodreporter.com. October 6, 2011.